3 Top AI-Powered SEO Software Solutions Ah, the promise of artificial intelligence AI driven solutions. Is it wishful fantasy or have AI developers actually come up with serious business solutions to take SEO strategy to a new level? Artificial intelligence software applications such as Alli AI, Wordlift, and others are responding to help with some…
High Conversion Copywriting Copywriters are often expected to create sales miracles from the content they generate. Yet, with conversion rates lower than 1%, we know there aren’t too many copywriters hitting sales home runs. Others will say high conversion copywriting isn’t that important because “either you have what the customer wants or you don’t.” Still,…
Key Performance Indicators for Content Strategy Content strategists are hired to raise digital marketing performance via content. Many marketers, copywriters, sales people and content strategists admonish themselves about poor performance, but with out performance analytics (and a comprehensive digital marketing audit), how would improvement happen? To prove that content strategies and tactics are working, and…
Will Google Predictive Metrics Help Your Conversion Rates? Have you used Google search and saw ads were kind of eerie because you wondered how they could know you might need them? Are you aware Google adjusts the search results you see based on your past search history? Some of that useful capability is due to…
20 Challenges You Actually Can Solve in 2019 It’s a big challenge for any SMB owner to decide to upgrade their marketing system. You might not be too certain of what could be improved for real ROI gains, reduced staffing costs, and better marketing performance. This uncertainty keeps managers stuck. We need clarity on our…