Demand for SEO Software Rising

Why the Focus on SEO Software? You may not know it, but interest in SEO software, apps, tools, or platforms is rising again. Why? The most likely answer is that Google is making keyword rankings very challenging for small companies. B2B and B2C marketers aren’t sure what to do. Many are hoping SEO software platforms…

Google Algorithm Updates

What to Know to Know About Google Algorithms What do Google search algorithm updates really mean? Will understanding them help our rankings, or is it trivial pursuit? And can an AI SEO software solution deal with it? I can’t count the number of ranking algorithm updates that Google has launched in the past 20+ years….

Outreach for Backlinks

Let’s Get Educated on Link Outreach One of the most important SEO challenges involves getting other website owners and publishers to link to our site.  The process is similar to public relations, and outreach to journalists, only much broader. The goal is to get your company, content and message out there and reach people who…

Switch to Google AMP Pages

Should You Switch Your Website to Google AMP? Are your website and Google rankings not looking so hot? Are your Facebook and Twitter visitors leaving quickly and you’ve suffered through no social media shares? It could be your content isn’t good enough, but it’s more likely that your website is slow. Google considers that a…