San Diego SEO

San Diego SEO

SEO Services in San Diego 23 years ago, I began offering my SEO services to San Diego, CA area businesses.  It was a great decision. My clients in SD and North County were excellent and their relaxed attitude made a big impression on me. Going forward, it is in the best interests of SD area businesses…

What is Your Visitors Intent?

What is Your Visitors Intent?

What is Your Top Prospect’s Intent? I wrote about keyword intent many years ago, but it seems Google and Bing couldn’t really determine searcher intent until 2019. Now they’re making it a big part of their indexing algorithm. How do they detect intent? They can infer it from keywords used on search engines, content visitors…

Real Estate Marketing

Real Estate Marketing

Real Estate Marketing Strategies Digital marketing is an amazing lead generating channel for Realtors. And the future is digital. With expertly crafted, high ranking content for clients, achieving wide and persistent visibility, making an impact, building intense engagement, you’re able to persuade clients that you’re the only agent they want. Strategy beats a Plan Your…

Social Influencer Marketing

Social Influencer Marketing

Rising Power of Influencer Marketing? Should it be surprising that popular social media personalities, bloggers and Youtubers with their big followings and reach to audiences might possess some marketing might? In fact, social influencers may be able to power up direct visits, brand impressions, Google rankings, and social shares for you. In a merciless marketing…

Why Do Blogs Work So Well?

Why Do Blogs Work So Well?

Successful Blogging Generates Leads When one of my client’s blogs reached 3000 visitors per day, they got a good glimpse of how many leads search engines could potentially deliver in a full year. Another, a major manufacturer retail brand said “I can’t believe the conversion rates.” And others comment on how visitors stay and read…

AI in San Diego

AI in San Diego

EDC Report shows AI is Important to San Diego’s Economy A recent bit of research by the San Diego Regional Economic Development Corporation, in partnership with Booz Allen Hamilton, found that AI is already important to the San Diego economy. The study was undertaken to identify how AI is being used in San Diego County…

Benefits of Marketing Software

Benefits of Marketing Software

The Compelling Benefits of Software for Marketing Business is competitive today. There’s no guarantee your business will survive the next recession or sustain your current market share. Powered by the prevailing economic winds and market factors, companies come and go. Some companies lose out because they failed to adopt marketing software, when customers and clients…

Personalization at Scale with AI

Personalization at Scale with AI

Real Time Personalization Your website or social page visitors expect excellent content personalized to their unique problems and tastes. That’s unfortunate, when most marketers produce “one for all” content. It seems no one will be happy.  AI marketing software comes to the rescue.  AI systems use what’s called lookalike behaviors and database cues to pre-determine…