high quality Archives - Gord Collins

Improve your Low Performing Content

ByGord Collins July 10, 2022November 22, 2022

42 Ways Your Content Performance Suffers Online, your content is your brand, UVP, and lead funnel all in one. So when it isn’t performing well, you must do something about it. A survey from Brightedge found found that 70% of marketers reported that less than half of their content is actually consumed. This means most…

Content Performance

How to Simplify Copywriting

ByGord Collins May 27, 2022July 26, 2022

Simplifying your Copywriting Could Mean All the Difference It’s a typical belief in internet marketing that it’s all about exact customer targeting and then satisfying that prospect to the fullest. Yet, in the real world, an ideal, qualified target customer is a rare catch. Mostly, you attract a lot of other people in varying stages…