Advanced Level SEO Techniques

Advanced Level SEO Techniques

Applied Advanced SEO Technique There are good number of marketers who believe search engine optimization software technology will be sufficient to generate market leader ranking results. In truth, SEO strategy and applied SEO techniques come down to human ingenuity.  This is even more so today as Google weighs user behavior and engagement which come down…

Advanced SEO

Advanced SEO

Advanced SEO Techniques, Tactics, Strategy As we enter a tougher economic period, companies are looking at building strengths in specific areas. Winning with organic visibility and lead generation is important. Free traffic is a good asset whether from Google or the social media channels. Advanced SEO plays a key role in that picture. It’s absolutely…

How to Increase Click Throughs

How to Increase Click Throughs

Get More Clickthroughs Clicks are the key objective for most digital marketing campaigns. If they are that important then we should be taking smart actions to help grow visibility, impact, engagement, and helpfulness. Increasing clickthroughs from the search results page however is something we all can improve.  If you’re too passive, and “best practices” oriented,…

The State of SEO Report 2022

The State of SEO Report 2022

Search Engine Journal® State of SEO Report The most recent state of SEO report from one of the industry authorities, Search Engine Journal®, offers a closer look at what SEO pros are experiencing, working at, and what they believe is ahead in the ranking wars. The value of the report is how it allows business…

Advanced SEO Services

Advanced SEO Services

Professional SEO Services Few things digital are more sexy or profitable than a top ranking on Google. That lofty spot endows your company with credibility, significance, and a promise of satisfaction to customers. Leads, sales and revenue are here too.  A new report from Conductor revealed that 57% of all sales happen via Google searches. …

Creating Impact & Becoming Unforgettable

Creating Impact & Becoming Unforgettable

Making Impact on Your Visitors is High Priority A new SEO survey revealed SEOs are now focusing on the visitor experience and user engagement.  They’re catching up on an important concept — that the customer experience is driving more of digital success, whether in rankings, engagement or sales. Impact isn’t really what we’re trying to…

AI Marketing Solutions

AI Marketing Solutions

AI Marketing Software Marketing managers, CEOs, advanced SEOs and content strategists are all struggling to find ways to stay competitive today. Most are looking to technology to process customer data for insights, and guide business decisions. The insights being developed via AI marketing software are quite extensive ranging from content engagement tips, topic selection and…

Outsource To Stay Competitive

Outsource To Stay Competitive

Outsourcing to Canadian Companies The scarcity of talent in the US, high taxes and wages, legal problems, combined with rising US inflation has made being competitive very difficult for most California companies.  Firms in Boston, New York, Chicago, Dallas, Phoenix and others face the same dilemma. Now with the recession threatening revenue and customer loyalty,…

Blitz Marketing Strategy

Blitz Marketing Strategy

The Power of Blitz Marketing Any marketing campaign uses a variety of techniques and tactics including a few that generate impressive results. Each tactic and technique has its role, especially within a timed strategy. It’s when you use it that matters. The military knows all about blitz tactics, and they’re fundamental used as a flanking…

How to Excite Your Customers or Clients

How to Excite Your Customers or Clients

What Excites Your Visitors? Have you gone zip lining, hang gliding, sky diving, water sliding, roller coaster riding, white water rafting, mountain biking, or some similar adventure activity?  I’ll bet you had fun. We all love the thrill of feeling good — of experiencing something new, fresh, novel, unexpected and elevating. That’s why adventure travel…

25 Ways to Rank High on Google

25 Ways to Rank High on Google

Best 25 Ways to Rank High on Google Everyone’s been searching for the secrets to Google’s special ranking sauce for a long time. As the algorithm became more sophisticated and increasingly guarded, more have given up trying. Cracking the Google Algo code is something I’ve been doing for two decades. Those insights are helpful in…

Significance Means Preference

Significance Means Preference

Beyond Relevance to Total Significance for Customers In the last blog post, we discussed how important it is to be the most relevant provider to your targeted audience. Buyers don’t choose a company because it’s the best, they do so because it’s the most significant to them. Significance is the most important marketing concept. Customers…

12 of the Best AI Marketing Companies

12 of the Best AI Marketing Companies

12 AI Marketing Companies You Need to Know Most small businesses haven’t ventured into the realm of AI Marketing, but new solutions are arriving that will make it more affordable. The AI software solutions marketplace is filling with more apps, tools, software, and platform solutions each day. Along with the software applications and platforms, there are…

Marketing Services San Diego

Marketing Services San Diego

Marketing Services San Diego Looking for a unique and powerful marketing solution in San Diego?  There’s plenty of cookie cutter agencies in SD pushing automated solutions, yet SEO, content quality, trust, engagement, credibility, authority and industry expertise isn’t part of marketing automation. The real content deliverable for customers is engaging information that helps them discover…

AI Analytics Software

AI Analytics Software

4 Great AI Analytics Solutions I can attest to the fact that for small businesses (SMBs), one of the biggest failings in marketing is the lack of actionable analytics. When you don’t have good insight into the success of your content, SEO, engagement levels, or conversion funnel, you don’t know what to do next. You’re…

Aspen Snowmass Mountain Bike Park, Colorado

Aspen Snowmass Mountain Bike Park, Colorado

Aspen/SnowMass Mountain Biking I was eagerly looking forward to visiting SnowMass Colorado to do some hiking and mountain biking last summer. While attending a convention in Denver, I was able to attend a Colorado Rockies Baseball game and more events in downtown Denver. Yet visiting the Colorado Rocky Mountains was a bigger thrill. Aspen and…

What is Professional SEO?

What is Professional SEO?

Is Professional SEO the Only Kind You Should Consider? Every business manager is looking for an edge today. Are they doing enough to create it? And where is that edge? Is it your budget, creative talent, marketing strategy, competitiveness, and the true value of your product/service/brand? What’s so valuable about your offer and strategy that…

How to Increase PageRank

How to Increase PageRank

Raise Your Website’s PageRank We respect the value of great content. However, ranking power or ranking juice (also sometimes called PageRank) is critical to your success on Google. There’s plenty of opinion about the key factors that drive top Google rankings. Some suggest domain authority, number of backlinks, trust factor, anchor text, page speed, error…

San Diego SEO

San Diego SEO

SEO Services in San Diego 24 years ago, I began offering my SEO services to San Diego, CA area businesses.  It was a great decision. My clients in SD and North County were excellent and their relaxed attitude and confidence made a big impression on me. Going forward, it still is in the best interests…

Questions About SEO

Questions About SEO

Most Important Questions to Ask about SEO To make good decisions, you need to ask good questions. The quest then is to find the best questions. Normally, we find those good questions after considerable investigation and research. It’s a process on a path of discovery as the truth unfolds. A few good questions goes a long…

Off Site SEO

Off Site SEO

Off Site Optimization Plan In the field of search engine optimization, we really can’t do it all ourselves. A big part of Google’s ranking algorithm measures what other companies and people think of our brand, marketing, value offer, company, people and products. So high rankings might seem out of our control if we can’t reach…