agency Archives - Gord Collins

Affordable Content Solutions

ByGord Collins November 26, 2023November 26, 2023

Affordable Content Solutions Massive amounts of content are being produced today including that produced by generative AI systems such as ChatGPT. The fact is, content is critical to business success. It not only delivers your product/service messages, its composition determines whether it will get seen. Quality control algorithms are built into Google Ads, Facebook Ads,…

marketing

Software Marketing for B2B

ByGord Collins February 20, 2022April 2, 2022

B2B Software Marketing Strategy NASDAQ has grown solidly during the pandemic which tells us that even during bad economic times, SaaS software solutions are in demand. Modern software drives the economy and society. In fact, the demand has arisen many ways. The allure of software technology is that it is the route to generating value…