For Most Websites, Blogs are Digital Marketing The reason companies struggle with their marketing is because they don’t give prospects what they want. They say “here’s our stuff” with slick graphics on marketing pages. That worked 20 years ago, but it doesn’t anymore. The reason Google loves news and blogs is because they’re new, fresh,…
Improve Your Content Funnel Increasing your conversion rate from 1.5% to 6%, could grow ROI by more than 300%. And you would move toward market leader status — the goal for any serious entrepreneur. Our topic is conversion optimization because low conversion rates are perhaps the number one weakness for most companies. And this is…
What is the Right Starter Solution for 2020? There are a lot business owners in San Diego, San Francisco, Los Angeles, Boston and Denver (favorite cities) can do to make 2020 a break out year. And if you’re a startup company, you need to build a strong base and begin accelerating growth. It’s a wild…
4 Great AI Analytics Solutions I can attest to the fact that for small businesses (SMBs), one of the biggest failings in marketing is the lack of actionable analytics. When you don’t have good insight into the success of your content, SEO, engagement levels, or conversion funnel, you don’t know what to do next. You’re…