How Does Google Determine the #1 Ranking? People always ask, how can we rank higher and get more leads? Less often heard is how do you rank #1 on Google. Because a number one rank is the better goal. If you rank number one, the searcher’s quest could end right there on your website and you…
The Flavor of Great Content A moist, fresh, chocolate cake really does convey the concept of irresistible, tasty, satisfying content. Think about that intense flavor for just a second. Diners don’t know it has vanilla extract, buttermilk, eggs, nuts, or the spices in it, but they may like that extra cinnamon icing on top. If…
Get More Clickthroughs After we’ve done all we can to improve visibility via search engine optimization, PPC spend, and other promotional channels, we have one more challenge — growing clickthroughs. Clicks are the key objective for most digital marketing campaigns, yet low clickthrough rates and low conversion rates tell us something is really missing. In…
The Power of Blitz Marketing Any marketing campaign uses a variety of techniques and tactics including a few that generate impressive results. Each tactic and technique has its role, especially within a timed strategy. It’s when you use it that matters. The military knows all about blitz tactics, and they’re fundamental used as a flanking…
Generate More Leads Via Professional Quality SEO CEOs and other business managers are facing tougher economic and sales outlooks going forward. The smartest of them will look for improved, high level, big picture, lead generation strategies. There is no magic bullet for leads so progressively focusing on what really matters — cost effective, continuous effective…
Best 25 Ways to Rank High on Google Everyone’s been searching for the secrets to Google’s special ranking sauce for a long time. As the algorithm became more sophisticated and increasingly guarded, more have given up trying. Cracking the Google Algo code is something I’ve been doing for two decades. Those insights are helpful in…
10 Essential SEO Hacks You Can Use Ranking at the top of Google’s search rankings is tougher than ever. It’s important to optimize everything you do, to appease their algorithm. Enjoy these 8 quick but essential SEO hacks you can use to improve your rankings right now. You’ve likely hit a drop via a Google…