Digital Marketing Audit — Essential Insights Most business owners cite a lack of insights as one of the weakest aspects of their work. They don’t know what works and what doesn’t. They can’t figure out why their performance is lagging and where the issues really are. Often, it takes an external, objective view to assess…
Professional SEO Services Few things digital are more sexy or profitable than a top ranking on Google. That lofty spot endows your company with credibility, significance, and a promise of satisfaction to customers. Leads, sales and revenue are here too. A new report from Conductor revealed that 57% of all sales happen via Google searches. …
Outsourcing to Canadian Companies The scarcity of talent in the US, high taxes and wages, legal problems, combined with rising US inflation has made being competitive very difficult for most California companies. Firms in Boston, New York, Chicago, Dallas, Phoenix and others face the same dilemma. Now with the recession threatening revenue and customer loyalty,…
Building Real SEO Results for Small to Mid Size Companies Low traffic. High rising costs. Lost customers. Changing technology. Large business favoritism. It’s a true wonder how small businesses survive. I’ve always been in awe of how smart and capable small business people. Without support and with no heralding from big government, they’ve had to…
B2B Software Marketing Strategy NASDAQ has grown solidly during the pandemic which tells us that even during bad economic times, SaaS software solutions are in demand. Modern software drives the economy and society. In fact, the demand has arisen many ways. The allure of software technology is that it is the route to generating value…
Fighting for Small Business in 2022 Big businesses have enjoyed a smooth path to revenues the last 30 to 40 years, but not so much small companies. Business and financial rules that seemed tailor made for corporations, have left small businesses teetering on the edge of bankruptcy. Now through two years of pandemic recession something…
Who Offers the Best SEO Services? There are websites or digital agency reviewers who offer their quick answer to that question. In reality, client’s needs are very unique. Best is relative to a company’s needs, goals and capabilities, so a generic answer is ridiculous. I hope you got a chuckle out of the title graphic…
Moving Your Business Forward in 2022 It’s been a tough two years through this recession. While big corporations have enjoyed almost guaranteed sales, most small company owners like you have been forced to put their businesses on hold. We’re almost through the pandemic and it’s time to begin preparing for a return of customers and…
Build High Quality Leads and Grow Your Sales Millions of small businesses are relaunching or entrepreneurs are starting them from scratch. Scary times for SMBs. Yet this crisis is opportunity. It’s a doorway to market leadership. With brands losing their power, you have a window to establish a new powerful brand and create a sustainable…
Marketing AI Assists Consultants The much hyped rise of artificial intelligence marketing systems in marketing, medicine, manufacturing, and other sectors has some experts suggesting consultants and agencies will soon be obsolete much like the dinosaurs. These so called expert forecasts are actually naive. What’s ignored is that marketing consultant’s insights, productivity and services will be…
Housing Market Update The US housing market has suffered through 3 tough months due to the pandemic, but it appears to have not only healed, but is ready to grow during the last 6 months of 2020 and into 2021. Read the list of key factors driving market predictions below. What’s important to know about…