Advanced SEO

Advanced SEO Techniques, Tactics, Strategy Rankings and traffic from Google are increasingly difficult to attract. Many sites toil in anonymity with low grade content, amateurish search engine optimization, zero budget, and poor promotion. Given the competition, it is absolutely necessary to use advanced level search engine optimization strategy. Using a more cohesive system of content…

Advanced SEO Services

Professional SEO Services Few things digital are more sexy or profitable than a top ranking on Google. That lofty spot endows your company with credibility, significance, and a promise of satisfaction to customers. Leads, sales and revenue are here too.  A new report from Conductor revealed that 57% of all sales happen via Google searches. …

Outsource To Stay Competitive

Outsourcing to Canadian Companies The scarcity of talent in the US, high taxes and wages, legal problems, combined with rising US inflation has made being competitive very difficult for most California companies.  Firms in Boston, New York, Chicago, Dallas, Phoenix and others face the same dilemma. Now with the recession threatening revenue and customer loyalty,…

How to Excite Your Customers or Clients

What Excites Your Visitors? Have you gone zip lining, hang gliding, sky diving, water sliding, roller coaster riding, white water rafting, mountain biking, or some similar adventure activity?  I’ll bet you had fun. We all love the thrill of feeling good — of experiencing something new, fresh, novel, unexpected and elevating. That’s why adventure travel…

Real Estate Marketing

Real Estate Marketing Services This summer of 2022 might generate more home listings and certainly 2023 will see more homes for sale on the market. In one recent survey, 6 out of 10 homeowners had intent to sell. The reasoning is simple.  2022 is the price peak for a number of reasons. You can help…

Using Ad Platforms to Improve SEO

Using PPC Advertising to Grow Backlinks Looking for better SEO performance but you’re unable to get reach to get your content viewed, test for response, and build backlinks? You’ve hit the same wall everyone has hit. Why don’t we explore some worth alternative approaches to generating backlinks and at the same time capture direct leads and…

Best Approaches to SEO for Small Business

Building Real SEO Results for Small to Mid Size Companies Low traffic. High rising costs. Lost customers. Changing technology. Large business favoritism.  It’s a true wonder how small businesses survive. I’ve always been in awe of how smart and capable small business people. Without support and with no heralding from big government, they’ve had to…

SEO Salaries & Fees

SEO Fees & Salaries 2022 New research shows SEO continues to create the lion’s share of web traffic for companies of all sizes and that the lion’s share of sales also flows out of search engines. The overall value of search engine optimization has never been better given search engine usage trends. And this has…

Software Marketing for B2B

B2B Software Marketing Strategy NASDAQ has grown solidly during the pandemic which tells us that even during bad economic times, SaaS software solutions are in demand. Modern software drives the economy and society. In fact, the demand has arisen many ways. The allure of software technology is that it is the route to generating value…

Hotel SEO

SEO for an Awakening Travel Market As the recovery begins in earnest in the US and Canada, hot and travel business owners have a lot of decisions to make on how to approach the reviving travel and accommodation market. It’s easy to gloss over strong preparation and fail to build the necessary strengths to establish…

Best SEO Company

Who Offers the Best SEO Services? There are websites or digital agency reviewers who offer their quick answer to that question. In reality, client’s needs are very unique. Best is relative to a company’s needs, goals and capabilities, so a generic answer is ridiculous. I hope you got a chuckle out of the title graphic…

Hiring a Marketing Agency

When Should You Hire a Marketing Agency Should you hire a marketing agency? Most clients would admit they hire them just to offload the full challenge and responsibility onto someone else. That’s okay, since that’s how service providers get new business. There is a presumption that the marketing agency offers full, complete mastery and that…

Do You Need AI Driven SEO?

AI and SEO Success Algorithm hackers and advanced SEOs have been trying to reverse engineer Google’s search ranking algorithm for 20 years without a lot of success. And what an amazing and very profitable discover that would be.  AI’s incredible advanced data processing ability means it could conceivably test millions of variations against Google’s core…

Talented Consultant or Marketing Agency?

Hiring Consultants vs Agencies The market for digital marketing agencies and SEO consultants is extremely crowded and it makes choosing the right provider a time consuming choice. See the comparison below. The goal is to focus in on key skills, abilities, and the energy the provider possesses. Filtering out distractions to obtain clarity is the…

Branding Consultants

Hiring a Branding Consultant It wasn’t too long ago that pundits were saying branding is dead. Quite to the contrary, it seems brands of all kinds are doing well, from Google to Tesla to Coca Cola. Yet, if a brand is conceptualized and developed poorly, then it may drown in a sea of undifferentiated digital…

50 Questions A Digital Marketing Audit Answers

Most Important Questions your Digital Marketing Audit Answers Not even the best marketers really know what their next move should be until they’ve done their research. And research is simply a process of finding the right questions to ask yourself and your marketing team. If you’ve never enjoyed the insights from a digital marketing audit…

Content Strategist Job Description

Content Strategists For businesses to truly succeed, marketers must reach and engage customers online using text, graphics and video. For businesses to win audiences, their online content must be brilliant. Competition is intense. It’s unlikely you’ll find a general content strategist with all these skills, experience and aptitude listed below. Accept this as a general…