What’s Missing in Your Marketing?  Strategy

What’s Missing in Your Marketing? Strategy

Strategy Determines Winners In the proptech, realtech and fintech world, there is a belief that by building a better mouse trap, success is guaranteed. “the product will sell itself…users will see it inside the product itself.” Yet B2B or consumer market osmosis isn’t a real thing. Capturing markets and building significance via strategic marketing promotes…

Advanced SEO

Advanced SEO Techniques, Tactics, Strategy When you hear the phrase advanced SEO, it has to conjure up images of expert manipulation of keywords, links and content.  Yet, it’s actually much more and that’s what makes it so interesting. As a CEO, founder or marketing manager, it might bore you to explore the depths of advanced…

Great Resources for Bloggers

21 Top Blogging Resources There are few people in digital marketing who argue that blogging is the best route to high volume traffic and lead generation online. If you haven’t begun blogging, then consider learning more and beginning to publish useful material for your current customers and to attract new ones. The benefits of blogging…

Your Blog Needs to be the Center of Your Marketing

For Most Websites, Blogs are Digital Marketing The reason companies struggle with their marketing is because they don’t give prospects what they want.  They say “here’s our stuff” with slick graphics on marketing pages. That worked 20 years ago, but it doesn’t anymore. The reason Google loves news and blogs is because they’re new, fresh,…

Anchor Text Diversity

Advanced SEO Skills: Diversity Anchor Text The words used in a clickable text link on a page in your browser have long been a key Google ranking factor for more than 20 years. That text in the link has been dubbed anchor text. To web users and searchers, these (blue) text links provide topic meaning…

Top High Traffic Websites 2022

Successful High Organic Traffic Sites We Can Learn From There are websites which enjoy incredible traffic volumes and most of it is derived via Google’s search engine. And as you’ll see below, the traffic these sites enjoy represents a huge cash value and has a PPC estimated equal value too. What’s happened is Google changed…

Marketing Survey Results

Marketing Survey Results: We Need Leads! The wonderful thing about surveys and research is how they help us keep up to date on how clients are feeling and what their current challenges are. Digital Agency Vital in the US released results of their survey of 7500 respondents. What was the number one marketing challenge cited?…

Best Marketing Software

AI Marketing Software Marketing managers, CEOs, SEOs and content strategists are all struggling to find ways to stay competitive today. There’s a number of things needed they may not possess: an appropriate sized marketing budget talented marketing staff insufficient insight into customer needs insufficient insight into performance & KPIs a brand that is a great…